2024 Cultural Tourism Project Opening List
In 2024, the cultural tourism industry will usher in a new chapter, according to incomplete statistics, 36 key cultural tourism projects will open in 2024, including Pudefu “City of Light in the Deep Light”, Zhongshan OCT Happy Coast Theme Park, Harbin Ice and Snow World Four Seasons Ice and Snow Project, etc.
Commercial and industrial integration of cultural tourism projects
1. Shanghai Gate M West Bund Dream Center
Project features: the new flagship of “Global Waterfront Cultural Tourism Business”.
Expected opening: mid-2024

Located in Xuhui Riverside, Shanghai, formerly known as Shanghai Cement Factory, GATE M West Bund Dream Center will create an ideal shopping center that “enjoys the waterfront shopping experience and shuttles the city’s diverse life” while fully preserving its history and culture.
In terms of project content, Gate M West Bund Dream Center is composed of five major areas: a phenomenal urban outdoor area, a micro-resort and leisure area, a dream factory, a sustainable fashion area, and a performing arts and cultural quadrangle.
At present, in these five zones, Yanshi Rock Climbing, which is known as one of the most professional comprehensive climbing centers in Asia, the landmark Molifornia by Moreprk Riverside Theme Skatepark, the first large-scale indoor skatepark brand in Shanghai, MOREPRK, the waterfront market, the outdoor sports brand Patagonia, the world’s top lighting and sound system, excellent and innovative technical service team, and the tile shop VAS LIVEHOUSE, which has many cooperation with well-known music platforms at home and abroad, Brands and formats such as the West Bund Grand Theatre and the West Bund Dome Art Center have been confirmed to settle in.
2. Bears in the sea haunt the happy harbor
Project features: The country’s first cultural, commercial and tourism agglomeration area based on the “bear infested” brand and integrating “eating, living, traveling, learning, shopping and entertainment”.
Expected opening: 2024

With the development orientation of “Linhai New City Center” and the theme of “Paradise in Commerce, Commerce in Paradise, and Complex Commercial Cultural Tourism Complex”, Linhai Bear Infested Happy Harbor is the first cultural, commercial and tourism agglomeration area in China based on the “Bear Infested” brand and integrating “eating, living, traveling, learning, shopping and entertainment”.
Covering an area of 165,000 square meters, Linhai Bear Infested Cultural Tourism Industrial Park is a complex cultural, commercial and tourism complex integrating urban leisure resort, parent-child entertainment and entertainment and fashion Internet celebrity check-in place.
The project deeply integrates the bear-infested IP, and has created five theme areas, including “Animation Camp”, “Animation Carnival”, “Parent-Child Paradise”, “Water Park” and “Theme Hotel”, with more than 50 indoor and outdoor characteristic experience projects.
3. Shougang No. 1 blast furnace · SoReal Science Fiction Park
Project features: The perfect combination of industrial style and science fiction
Expected opening time: around the Spring Festival in 2024

As the world’s first fully immersive sci-fi complex integrating culture, technology, entertainment and consumption jointly built by Shougang Group and the popular Qitian Group, Shougang No. 1 Blast Furnace· SoReal Science Fiction Park is located in Jin’an Science Fiction Plaza, North District of Shougang Park, with a construction area of about 20,000 square meters.
Taking Chinese science fiction stories as clues, the project has a wide range of cutting-edge innovative technologies such as 5G, cloud computing, AR, VR, MR, AI, digital twins, large space positioning, holographic images, 3D projection, etc., integrating culture and art, popular science education, scientific and technological experience, exchange and display, leisure and entertainment, catering and shopping and other functions, creating an immersive cultural tourism experience scene, injecting fresh vitality into Shougang Park and western Beijing, and transforming industrial relics from “production” to “consumption”. It is of great significance to complete the rebirth in the new era and new context.
At present, Shougang No. 1 blast furnace · SoReal Science Park has entered the beta stage and will open to the public around the Spring Festival in 2024, and is expected to receive 100,000 visitors a year.
4. Harbin Ice and Snow World Four Seasons Ice and Snow Project
Project features: Seasonal ice and snow cultural tourism project
Estimated opening time: The Four Seasons Amusement Park has officially opened

At the beginning of 2024, Harbin has become a dark horse among the popular tourist cities on New Year’s Day, receiving a total of 3.0479 million tourists and achieving a total tourism income of 5.914 billion yuan, both reaching historical peaks. The ice and snow world has a winter romantic fairy tale exclusive to Harbin.
It is reported that the Harbin Ice and Snow World Four Seasons Ice and Snow Project covers an area of 816,700 square meters, with a total construction area of 96,000 square meters and a total investment of nearly 2.5 billion yuan. The project is expected to receive 4 million tourists annually, is expected to directly drive the employment of 1,000 people, and is expected to achieve an annual operating income of 600 million yuan.
At present, the Harbin Ice and Snow World Four Seasons Amusement Park has been officially opened, as an important venue of the Harbin Ice and Snow World Four Seasons Ice and Snow Project, the Four Seasons Amusement Hall covers an area of about 13,000 square meters, creating the largest indoor parent-child interactive theme park in Heilongjiang, and one-stop meeting the play needs of parent-child family circles.
5. Jiangmen Junming Happy World
Project features: Jiangmen’s first cultural and tourism commercial center focusing on “play”.
Expected opening: 2024

Jiangmen Junming Happy World is located at the junction of Mingde Road and Jiangmen Avenue in the hub new city of Xinhui District, Jiangmen City, with a total volume of about 440,000 square meters.
It is reported that Jiangmen Junming Happy World has a commercial construction area of about 220,000 square meters, and is a cultural and tourism commercial destination driven by cultural and social networking + trendy play competition + hotel vacation, introducing a number of innovative entertainment experience formats such as VR amusement, cultural and creative arts, sports competitions, and trendy fashions, to create Jiangmen’s first cultural and tourism commercial center based on “fun”, supplemented by local characteristic catering, well-known brand retail, and children/adult art, to fill the gap of urban cultural tourism business in Zhuxi Hub New Town. At present, the project has introduced 18,000 square meters of CA SEGA JOYPOLIS Sega indoor park, 5,000 square meters of Junmeng e-sports stadium, and Homewood Hilton Hotel.
It is worth mentioning that the project has also built a more than 30,000 square meters of Qiaoli Chaowai Chinatown scene commercial block. Based on Wuyi overseas Chinese culture and Chinese culture, the block restores the ancient alley old street + Jiangmen overseas Chinese township + Lingnan style scene experience, creates an intangible cultural heritage base, and vividly reflects the integration of ancient and modern cultures in the hometown of overseas Chinese.
6. Chengdu Tianfu International Animation City
Project features: The country’s first animation-themed industry, business and tourism unbounded integration center
Expected opening time: 2024 during the National Day

Tianfu International Animation City project is the first animation-themed tourist destination in Chengdu, the first industrial park project dominated by animation culture in southwest China, and the first animation-themed industry, business and tourism unbounded integration center in China. The Tianfu International Animation City project will use animation as the carrier to “break the circle” for the young group of Generation Z, and provide a new carrying space for cultural and creative expression through the main guidance of the industrial chain, the gathering of commercial first stores, and the deep integration of the animation industry and cultural tourism.
By the end of 2023, the project has signed intent to settle in with 46 first-line cultural and creative enterprises, and signed settlement agreements with Sichuan Vocational College of Arts, Tourism Investment Education, Anyi Hotel Group, Green Tree E-sports, etc., the overall investment rate of the project has reached 60%, and the industrial demonstration effect of upstream and downstream enterprises has gradually formed. The project also innovates to create seven anthropomorphic panda images “Seven Tuanzi”, which match the seven major formats of parent-child, fashion, front-end R&D, national tide, performance, e-sports, and business office.
According to Sichuan Online News, the Tianfu International Animation City project has completed the completion and acceptance of the unit project. According to the plan, Tianfu International Animation City is expected to be officially put into operation during this year’s National Day, which is expected to add a new landmark of animation culture to Chengdu.
7. Putuo Poly Zhujiajian Sizhu Mountain Cultural Tourism
Mixed-Use Project (Phase I)
Project features: A super cultural tourism market integrating water parks, hotels, and leisure blocks
Expected opening date: May 2024

Zhoushan Poly Zhujiajian Sizhushan Cultural Tourism Complex Project is invested and built by Poly Group, with a total construction area of about 1.37 million square meters, with a coastline of about 2 kilometers, a total of five phases of development, with a total investment of 8.5 billion yuan, plans to “aviation, ocean, ecology” as the theme, the construction of six major industrial sectors, to further expand the cultural tourism industry in Zhujiajian.
With a total investment of 3.09 billion yuan, the Putuo Poly Zhujiajian Sizhushan Cultural Tourism Complex Project (Phase I) will create a super cultural tourism market integrating Poly Water Park, New Century Senbo Hotel and leisure block. It is scheduled to officially open in May 2024.
8. “Dream back to Thornton Port” Maritime Silk Road Cultural Complex
Project features: Water cultural, commercial and tourism complex
Expected opening: 2024

The total area of the project is 4,600 acres, with an estimated total investment of 1 billion yuan, and it is planned to use VR technology and water curtain scene in the Maritime Silk Road Ecological Park to reproduce the prosperous scene of Quanzhou Thornton Port in the ancient Song and Yuan dynasties. It mainly includes the “Thorn Tong Era Metaverse Live Performance” project, the “Thorn Tong Port Quanzhou Hui” water cultural and business tourism complex, the Maritime Silk Road Cultural Resort Hotel, and the “Dream Back to Thorn Thorn” IP digital creative industry and other projects.
9. Tianshui Bailucang International Tourism Resort Phase I
Project features: A large-scale cultural and tourism complex with immersive experience of all elements of cultural tourism
Expected opening: 2024

Tianshui Bailucang International Tourism Resort project plans to cover an area of 620 acres, mainly building a Silk Road folk tourism and cultural block, an international large-scale theme amusement park, a non-powered parent-child park, an ecological agriculture picking and sightseeing park, a mountain-style hot spring homestay group, a general aviation flight camp, etc., and strives to create a large-scale cultural and tourism complex with immersive experience of all elements of cultural tourism.
10. The first phase of Dalian Age of Navigation Ocean Cultural Tourism City Project
Project features: Large-scale complex cultural and tourism complex with marine theme
Expected opening: 2024

The main construction content of the Dalian Age of Navigation Ocean Cultural Tourism City project is the ocean exploration world, polar exploration world, marine theme resort hotel and tourism, culture, leisure and entertainment projects related to marine content, with a total investment of nearly 8 billion.
The first phase of the project is a large-scale composite cultural and tourism complex with the innovative direction of “the concept of tourism product life”. The total construction area is 100,000 square meters, and the area of the government-supporting coastal park and river park is 225,000 square meters. The main construction and operation contents are Ocean Exploration World, Polar Tribe, Man-Whale Swimming, Mermaid Swimming, Undersea Theme Hotel, “Whale LIFE”, Seaside Leisure and Entertainment, etc.
11. Kunle Bay International Tourism Resort
Expected opening: 2024

With a total investment of 5.3 billion yuan and an area of 870 acres, the Kunle Bay International Tourism Resort project takes indoor “hydrophilic” and “ice and snow” content as the theme, mainly building a happy water world, a colorful ice and snow world, a theme leisure hotel, a new energy center, a solar mirror field, a sunken commercial plaza, etc. The happy water world looks like a huge “Kun” cruising on the banks of the Zhanghe River from the air, so it is named “Kunle Bay”.
12. Xi’an Jihua Park Ice and Snow Sports Center
Project features: Indoor skiing and ice skating are integrated
Expected opening: May 2024

Xi’an Jihuayuan Ice and Snow Sports Center is planned to cover an area of 96 acres, with a total construction area of 54,000 square meters and a total investment of 750 million yuan, mainly building an indoor international ice hall, an indoor ski hall, an indoor multi-functional comprehensive fitness training hall and related facilities.
13. Ganlu Mountain Cultural and Creative City Snow World
Expected opening: September 30, 2024

The total construction area of the Ganlushan Cultural and Creative City Snow World project is 188,000 square meters, of which the ski hall has a construction area of 90,000 square meters and the cold area has reached 47,000 square meters. There are three large ski slopes in the field: low, intermediate and high, with a total building height of 103 meters, a maximum drop of 73 meters and the longest slope of 420 meters.
14. Snow and Ice World
Project features: The world’s largest indoor ski complex.
Expected opening: 2024

The Yaoxue Ice and Snow World project is mainly divided into four parts: indoor ski resort, indoor and outdoor water play center, resort hotel, boutique hotel and commercial facilities, with a basement and a total construction area of about 300,000 square meters. Among them, the indoor ski resort has a total area of about 90,000 square meters, and the interior design is based on the theme of the Alps, with three large slopes of low, intermediate and advanced, as well as more than 25 themed snow entertainment projects. The water play center has a total area of about 28,000 square meters and is divided into an indoor water park and an outdoor water park. When completed, it will be the world’s largest indoor ski complex.
Theme parks
1. Pudefu “City of Light in the Deep Light”
Project features: A world-class immersive performing arts theater
Expected opening time: the first half of 2024

According to reports, the total investment of Puy du Fou “City of Light of Deep Light” project exceeds 650 million yuan, with a total area of more than 46,000 square meters. After completion, it is expected to become a world-class immersive performing arts theater in the world. In the future, it will include a large-scale “marching movie” theater, themed restaurants, cafes, and cultural and leisure facilities.
The project is expected to receive 1.2 million visitors per year. More than 150 actors, 50 large-scale movie scenes, more than 1,300 types, 26,000 retro props…… As an urban project, the “City of Light of Deep Light” is very different from the traditional Pudefu Park, which immerses visitors in nature for 2 to 3 days, and the “City of Light of Deep Light” will allow the public to reach their destination with convenient transportation and immerse themselves in the depth of more than 2 hours, which is an entertainment experience specially designed for the fast-paced life in the heart of the city.
2. Ningbo bear infested happy harbor
Project features: IP cultural tourism model with “accommodation +” as the core
Expected opening: 2024

Xiong Da, Xiong Er, bald strong…… In recent years, the national animation IP of bear infestation has brought joy to many people. It is understood that a 24-hour bear-infested Happy Harbor Park is expected to be completed and put into use in Qianwan New Area in 2024.
It is reported that the project is based on the bear infested brand, and strives to build a cultural tourism demonstration model with “accommodation +” as the core, integrating urban leisure, parent-child entertainment, fashion check-in, and food appreciation. As a commercial extension of Ningbo Fangte Tourism Zone, Bear Infested Happy Harbor will build a theme hotel area, an outdoor amusement area, an animation camp, an animation carnival, etc., to better serve all kinds of customers, and provide characteristic business travel accommodation, customized conference services, differentiated catering services, and leisure entertainment services.
Among them, the theme hotels of Ningbo Bear Infested Happy Harbor include the Bear Infested IP Hotel suitable for high-quality families and the Forest Water Hotel for travel and rest groups, as well as boutique B&Bs that integrate animation style, such as Bald Courtyard, Bear Infested Interesting Tree Cave, Dinosaur Adventure Adventure, Water Park, Adventure Park, and a number of entertaining research halls to meet the needs of parent-child families.
The completion of Ningbo Bear Infested Happy Harbor will help Ningbo Hangzhou Bay Provincial Tourism Resort to build an open commercial agglomeration area and promote the upgrading of new cultural and tourism consumption.
3. Huai’an bear infested theme park
Project features: entertainment, shopping, vacation, science popularization in one of the family theme park
Expected opening date: May 2024

Huai’an Fantawild Bear Infested Theme Park (Bear Infested Project), with a total investment of 1.5 billion yuan, covers an area of about 167,400 square meters, with a total construction area of about 44,000 square meters. With the core concept of “family interactive entertainment and all-round immersive experience”, the park takes the famous animation IP “bear infested” as the story content, and uses high-tech means to create a family-friendly theme park integrating “entertainment, shopping, vacation, and popular science”.
4. The road to the revival of Jining Fangte
Project features: Closely follow the theme of China’s rejuvenation, a new cultural and technological theme park
Expected opening: 2024

The Jining Fangte Fuxing Road Cultural and Technological Theme Park project covers an area of about 1,000 acres, with a total investment of about 4.5 billion yuan. The project will combine the successful experience and model of Huaqiang Fantawild Group’s mature cultural and technological theme parks in China, closely follow the theme of China’s rejuvenation, and create a new type of cultural and technological theme park.
After completion, the project will have a world-class level, integrate local cultural characteristics, and have an annual reception capacity of 3 million people. After the completion of the project, it will further enrich the new tourism products and new formats of Taibai Lake New Area, comprehensively improve the level of tourism public services, help the in-depth implementation of “tourism +”, promote the integrated development of tourism across borders, and have a far-reaching impact on the construction of a new pattern of all-for-one tourism development in the city with Taibai Lake New Area as the core, which can effectively boost the quantity and quality of the city’s high-quality cultural tourism industry, promote the comprehensive development of the city by leaps and bounds, and promote the comprehensive development of the leisure consumption economy, which has a huge driving and demonstration role in Jining and even southwest Shandong.
5. Yichun Flower Expo Park “Bear Infested” Project
Project features: A family-friendly park with a story
Expected opening: July 2024

The “Bear Infested” series of projects in the Flower Expo Park of Yichun Development Investment Group covers a total area of about 536 acres, with a total investment of about 1.8 billion yuan, including the “Bear Infested” project and the “Bear Infested” Water World project. The “Bear Infested” series of projects takes Fangte animation stories as the overall creative idea, takes family interactive entertainment and all-round immersive experience as the core concept, and adopts new high-tech means and operation methods to create a family park with a story, and build a resort that integrates multiple projects such as “leisure vacation, entertainment and adventure, and popular science education”.
6. Adventure Little Prince Metaverse Theme Park
Project features: A metaverse theme park built with well-known IP
Expected opening: 2024

With its own metaverse IP “The Little Prince of Adventure” as its soul, the Adventure Little Prince Metaverse Theme Park is composed of parent-child resort hotels, theme parks and their surrounding industries, connecting animation, film and television, media advertising, amusement parks, etc. to form value accumulation and sublimation, integrating leisure and entertainment, vacation, party, expansion, shopping and other functions.
The theme park takes the original theme image and story of “The Little Prince of Adventure” as its soul, forming a highlight and uniqueness that distinguishes it from other parks. Among them, the park includes 7 parts, including Nayogu Square, Siegway School of Witchcraft and Wizardry, Elf Street, Elf Lake, Adventure Forest, Magic Park, Sky Beast, etc., and the amusement equipment in the park combines the latest advanced AR, VR and holographic projection technology to enhance the interactivity and experience, so that children can play, learn and grow in an immersive and real experience.
7. Zhongshan OCT Happy Coast Theme Park
Project features: The first open park in the Bay Area with the theme of “future technology” and “jungle exploration”.
Expected opening: mid-2024

Zhongshan OCT Happy Coast Theme Park will be built into the first open park in the Bay Area with the theme of “Future Technology” and “Jungle Exploration”. The planning and design of the park integrates the spirit of Zhongshan, and provides visitors with a unique and diverse joyful experience with the spatio-temporal dimension of “past, present, and future” and an interesting exploration situation.
8. Songcheng Performing Arts Foshan Project
Project features: tourism performing arts + theme scenic spots
Estimated opening time: Q1 2024

With “Tourism Performing Arts + Theme Scenic Spot” as the main content, Songcheng Performing Arts Foshan Project will deeply explore the essence of Lingnan culture: Songcheng Performing Arts will integrate the history, culture and folk customs of Xiqiao Mountain, highlight Lingnan elements such as Lingnan lion art and Huang Feihong martial arts, and tailor a landmark performance with the theme of “Lingnan Eternal Love” through innovative technologies such as sound, light and electricity, so that tourists can experience the breadth and profundity of Lingnan culture. The project will plan to build a large theater with a construction area of about 12,000 square meters and a seat of about 10,000 seats.
9. Yellowstone Dinosaur Dream Factory (Land Park)
Project features: culture + tourism + science and technology + research + ecology
Expected opening date: May 2024

Dinosaur DreamWorks covers an area of about 660 acres, which is divided into five theme areas: Mine Dragon Valley Area, Renlong Gong Community, Interstellar Exploration Area, Menglong Bay Area, and Eternal Love Area. There are 32 amusement equipment in the park, including 11 indoor high-tech equipment and 21 outdoor amusement equipment.
10. East China Sea Jigao Deer Paradise
Project features: Urban oxygen bar micro resort park
Expected opening date: January 30, 2024

Donghai Jigaolu Mengmeng Park is the first parent-child outdoor park in northern Jiangsu and Lunan invested and built by Donghai Cultural Tourism Group with regional cultural crystals and hot springs as the background.
The project covers a total area of 360 acres and is a large-scale non-powered parent-child amusement park, of which the core area is 90 acres. With the theme IP of “Lu Mengmeng Family”, the park creates a first-class outdoor parent-child paradise in China, an urban oxygen bar micro-resort park in northern Jiangsu, and explores resources and protection as the topic, so that popular science and education knowledge can be integrated into the inner world of children.
11. Rizhao New Century Senbo Holiday Park
Project features: “marine elements” as inspiration, hotel + park
Estimated opening date: July 1, 2024

Inspired by the “marine element”, the project designs two core sections of hotel + park, with an indoor and outdoor water park with the theme of a tropical island, an indoor children’s park with the theme of parent-child experience, and a wooden house and tree house with original ecological leisure vacation, etc., which is a one-stop comprehensive leisure tourism and resort complex with all-weather, all-age and all-seasonal.
12. North and South Lake Kaiyuan Senbo Resort Park
Project features: hotel + park, all-weather one-stop leisure tourism and resort complex for all ages
Expected opening: May 2024

The total investment of the North and South Lake Kaiyuan Senbo Resort Park project is about 1.5 billion yuan. The project includes 30,000 square meters of indoor and outdoor water parks, 30,000 square meters of mine pit theme parks, 2,200 square meters of children’s parks, as well as soup spring centers, theme restaurants, all-day restaurants, trendy play bars, banquet centers, etc., with a land area of about 550 acres.
The project will bring superior service experience to tourists in the form of an all-weather one-stop leisure tourism resort complex for all ages of “hotel + paradise”, providing a variety of boutique characteristic house types such as water boats, castle houses, wedding cabins, mushroom houses, etc., and developing more than 100 “forest home +” interactive experience courses including fire science popularization, research interaction, fruit picking, etc. It is expected to be officially opened to the public in May 2024.
13. China Sea Cinema Phase III
Project features: Take radio and television culture as the core
Expected opening: End of 2024

The third phase of the China Sea Cinema City project plans to build a theme park with radio and television culture as the core and integrating film and television and marine culture, including children’s world, variety show area, adventure area, theme hotel and other areas. It is expected that by the end of 2024, the third phase of the project will be fully completed.
14. Sichuan Silk Road Fantasy City
Project features: An immersive tourism comprehensive resort with the theme of Silk Road culture
Expected opening: 2024

The Silk Road Fantasy City is a provincial-level key cultural tourism project under construction, and plans to build an immersive tourism comprehensive resort with the theme of Silk Road culture. With “Wonderland Town” and “Wonderland Planet” as the core areas, the project will build a new cultural tourism city integrating tourism and performing arts, parent-child experience, and leisure and vacation. The key construction contents include the large-scale landscape live performance of “Silk Road Magic Lantern”, the Silk Road Sea World Family Water Park, the Silk Road Cloud Hot Spring Sea, and the permanent site of the Silk Road 60 National Cultural Tourism Forum.
15. Beijing Happy Valley Phase VII Maya Water Park
Expected opening: 2024

With the theme of Mayan culture, Beijing Happy Valley Phase VII Maya Water Park will create more than 10 water-friendly entertainment projects such as Mayan wave pool, giant rapids roller coaster, and water village, creating a summer family water paradise and a parent-child water carnival resort, enriching amphibious products, further highlighting national characteristics, and telling the story of national brands.
16. Sino-French Creative Sustainable Agriculture Industry Project
The Little Prince Theme Park
Project features: The first in China and the second in the world The Little Prince theme park
Expected opening: 2024

The total planned area of the Romantic Valley project is about 850,000 square meters, and the planned construction area is about 23,000 square meters. The project focuses on the integration of French romantic elements and design concepts, based on the story of the French fairy tale masterpiece “The Little Prince”, benchmarking the French Little Prince Theme Park, creating the first in China and the second in the world The Little Prince Theme Park, through cultural implantation and value reengineering, exporting Huangpu cultural IP, becoming an “Agricultural Disney, Huangpu Romantic Valley”, shaping a 4A-level scenic spot, and injecting new vitality and new impetus into the regional ecology.
17. Brave Dinosaur Valley
Expected opening: February 2024

“Brave Dinosaur Valley” is located in Sichuan, China, under the premise of not occupying the building index, for 6-12 years old children newly developed outdoor exploration products, with the prehistoric ancient continent as the background design, relying on the cultural theme of dinosaurs, the innovative technology interactive equipment and unique exploration methods, and the local unique ecological and forest resources organic integration, according to local conditions designed “one set, one camp, three areas”, namely “explorer market”, “scientist camp”, “brachiosaurus valley”, “twilight forest” and “fangs heights” At the same time, it also creates a comprehensive three-dimensional tour route of “car + walking + treetop walking + aerial challenge”, which increases children’s scientific knowledge of wild survival, plants, prehistoric biology and other aspects through entertaining and educational methods, and trains children’s ability to observe things, think independently, communicate and cooperate.
Characteristic commercial district
1. Shangrao Shuinan Historic District
Project features: Immersive all-weather historical and cultural trendy play block
Expected opening: mid-2024

The total construction area of the block is about 156,900 square meters (including about 84,300 square meters of above-ground construction area and 72,600 square meters of underground construction area). As the first “immersive all-weather historical and cultural trendy play block” in Shangrao, Shuinan Historical and Cultural District integrates Shuinan and Raoxin culture, on the basis of renovating the former residence of Lou Liang of Science and retaining the rich history and culture of Shuinan, integrating modern trendy play elements, and harmoniously coexisting with Sanjiang Park, Xinjiang Academy and other buildings with new Chinese-style architectural clusters, creating a one-stop city-level tourism and leisure block while taking into account the cultural function of Shangrao.
It is understood that the block plans to attract investment to introduce immersive cultural and entertainment experience space (Orange Wish Culture), Happy Twist Theater, Yimai (talk show), Dream Field LIVEHOUSE, Cat’s Sky City (bookstore), Grandma’s house (the first store in Jiangxi), Xingjuhui KTV, Haidilao, Starbucks concept store, light luxury homestay, Shuinan Food Market, theme restaurant and other business brands, to create Shangrao’s first exquisite quality, culture and art, trendy play experience, leisure and entertainment, An immersive all-weather historical and cultural trendy play block with multiple scenes such as unbounded food, and benchmarks the first-class historical and cultural trendy blocks in China, and strives to build the first street in Jiangxi.
2. GANZHOU QILIHUI DAVE MALL
Project features: ecological cultural and commercial block along the river
Expected opening: 2024

Qili Hui is located on the east side of Qili Ancient Town, on the bank of Gongjiang Lake, with a commercial area of 60,000 square meters, seamlessly connected with the core scenic spot of the ancient town, and is the only ecological cultural and commercial block along the river in Ganzhou. At present, the project has signed a contract with the first international brands in Ganzhou, such as Geometry Bookstore, Music House, Ice and Snow World, etc., and has also attracted Hakka Courtyard, Qili No. 1, Hakka Cuisine and other local benchmark restaurants in Gannan to settle in, and will work together to define the new life of urban trends.
As the only lakeside commercial street on the shore of the entire Ganzhou Shuixiu Lake, DAVEMALL will rely on the scarce immersive water show scenery, a strong Qili cultural atmosphere, and at the same time closely follow the city’s characteristics and people’s needs to create a diversified consumption format, covering the four major night tour systems of “night banquet”, “night entertainment”, “night performance” and “night shopping”, forming a unique “lakeside roaming” night economy.
3. Linyi Langya Ancient City
Project features: large-scale cultural tourism and performing arts + immersive Internet celebrity block + N
Expected opening: February 2, 2024

With the new model of “large-scale cultural tourism and performing arts + immersive Internet celebrity block + N” as its core competitiveness, Langya Ancient City has laid out a grand theater, six themed performing arts, and thirteen cultural venues, combined with multi-dimensional film and television scenery and diversified consumption scenes, to create seven core blocks of “Langya Secret Zone”, “Langya Shengshi District”, “Yizhou Business District”, “Film and Television Culture Theme Block”, “Classical Art District”, “Yizhou Mansion District” and “Ink and Wash Elegance District”, and build seven core blocks of “eating, living, traveling, traveling, shopping, entertainment, business, maintenance, learning, leisure, love, and curiosity” The full-format cultural tourism product system has created a new pattern of all-for-one tourism of “one mountain, one river and one ancient city”.
It is reported that the ancient city of Langya will officially open on February 2 to welcome guests, providing a new cultural tourism experience in the New Year of the Dragon. In the future, the ancient city of Langya will become a bridge connecting the history of Linyi and the experience of tourists, so that more people can understand Langya culture, experience Langya culture, and fall in love with Langya culture. In addition to shouldering the important task of historical and cultural inheritance, Langya Ancient City has injected vitality into the innovation and development of the cultural tourism industry in the new era, and I believe that in the near future, Langya Ancient City is bound to become a new business card of Linyi culture and a new landmark of cultural tourism in Shandong and even the whole country.
4. Jiuzhou Shunshan Jizi Town
Project features: ecological pastoral, cultural tourism and leisure, LOHAS health care
Expected opening date: May 2024

The project covers a total area of more than 600 acres, creating nine major sections: Jizi Central Plaza, Jiuzhou Shunshan Pig Paradise, Rural Mall, Research Camp, Courtyard by Marriott Changzhou, Jizi Academy, Jizi Park, Yushun Park and Industrial Base, covering local characteristic food, intangible cultural heritage experience, parent-child amusement, nature education, sojourn and vacation, cultural performance and other experience content.
Animal-themed projects
1. The first phase of Qingyuan Chimelong International Forest Resort
Project features: Forest flora and fauna theme resort
Expected opening date: the first half of 2024

With the design concept of nature, ecology, population, culture and sports, and tourism, the Qingyuan Chimelong International Forest Resort project will combine the characteristics of Qingyuan’s local natural landform, landscape vegetation, lake ecology and other characteristics, and will build projects such as the Yinzhan Forest Animal and Plant Kingdom and the Yingzui Landscape Ecological Cultural Tourism Resort. In the first phase, a 27-kilometer-long forest self-driving exploration loop will be built to create a forest flora and fauna theme resort.
The first phase of the “Forest Paradise” theme park includes a walking area and a car tour area, where visitors can freely enjoy the parrot rainforest, bear deep forest, flamingo wetland, ape forest, kangaroo jungle, insect world, African savannah and other unique animal forest secrets. The “Forest Self-driving” theme park embodies nature, ecology and population, allowing visitors to experience and enjoy the animal and plant populations of different regions of the world such as Wild Horse Ridge, Wild Elephant River Valley, Bison Mountain, Flamingo Rainforest, and Ten Thousand Birds Paradise in one day, and feel the magnificent scenery and mystery of biodiversity in harmony between animals and nature.
2. Zhoushan Changqiao Ocean International Tourism Resort
Project features: Island tourist resort
Expected opening: April 2024

With a total construction area of about 130,000 square meters and a total investment of 3 billion yuan, Zhoushan Changqiao Ocean International Tourism Resort is an island tourist resort with polar ocean and rainforest biology as the core resources, with a total construction area of about 3 billion yuan, and five core projects of Ocean Park, Rainforest Animal Park, Dolphin Bay Water Park, Shark Bay Four Seasons Beach and Pelican Resort Hotel.
Conclusion
With the recovery of the cultural tourism industry, the boundary between cultural tourism and business is gradually blurring. In the new context of consumption, we have observed that popular cultural tourism projects can often make the people who come naturally move their hearts first, and then promote the transformation. New technical means and the blessing of regional culture…… It is making the cultural tourism project realize the upgrading from scenery to business.
Behind the popular cultural tourism project “fancy work”, the root cause is the scarcity of attention. Whether it is “Zi” or “Bin” to feel at home, it is ultimately necessary to settle on the question of “what this wave of traffic leaves for the city or project”.
The era of eating dividends and making quick money has passed, and now only intensive cultivation and refined operation are king, which requires cities to create an excellent service attitude and business environment, and various cultural and tourism projects are deeply engaged in the operation to create cultural and tourism products with real cultural content, so as to promote the transformation and upgrading of the cultural and tourism industry.